NoiseGrasp
Marketing


Intuitive & Cost-Effective 
Advanced Marketing Analytics Technologies

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AI-Powered Marketing


NoiseGrasp is a decision and planning platform that optimizes an advertiser’s media mix, effectively measures a campaign’s ROI and simulates different marketing scenarios

Combining advanced math with software technology we are able to model how consumers react to different marketing activities, run multiple "what-if" scenarios and predict their outcomes.

Based on complex artificial intelligence representations of the market and consumers, our planning software is used by marketers to simulate every campaign in their plan, define individual parameters for each and get recommendations on the optimal media mix, a full analysis of the campaign’s ROI and predictions on sales, branding and other relevant metrics.

How It Works


An Artificial Intelligence Approach

Together with the Center For Mathematical Modeling of the University of Chile, we have developed a new cutting-edge AI methodology to represent how consumers react to marketing activities.

Among other benefits, our solution can be up to 70% faster to implement due to the highly scalable framework created, minimal manual intervention is required.


Team


Andrés Groisman

Co-Founder & CEO


How to make things better is his primary driver. Convinced that marketing analytics could be made simple, scalable and cost-effective, NoiseGrasp is created.

Andrés Gottlieb

Co-Founder & CTO


Not your typical Software Engineer, Andres packs vast experience leading development teams, co-founding startups and creating extremely efficient and scalable software.

CMM - University of Chile

Research Partner


Globally renowned center for research and applications of mathematics. It aims to create new mathematics and use it to solve problems coming from other sciences, the industry and public policies.

Contact Us


Email Us
Av. Apoquindo 4761, Las Condes
Santiago, Chile